Read About Updates, Best Practices & More

Strong referral networks, based on trust and personal understanding, are crucial to senior living communities and home care agencies. While online prospecting is growing and inbound leads are important, your highest quality leads will likely come from referrals.

At Living Room Live 2025, the WelcomeHome team shared five game-changing strategies for maximizing referral success: prioritizing the best referrers, getting organized with your CRM, building authentic relationships through intentional interactions, using modern tools like business card scanning and automated tracking, and treating referrals as a long-term partnership strategy.

Sales directors face an unprecedented challenge in today's sales landscape: managing a historically high volume of leads. This surge not...

At WelcomeHome, we have streamlined the transition process for communities.

At WelcomeHome, we're dedicated to improving our platform to enhance communication and streamline your team's operations. This month,...

In the intricate dance of making meaningful connections, the senior living community sales process and the dating journey share...

In senior living sales, the beginning of fall is when you look forward to the holidays and all the events your community has lined up....

WelcomeSoftware exists to make your job easier, and our team is constantly working to innovate and update the software to serve your...

Even though we're months away from the start of the year-end holidays, now is the time to start planning your end-of-year marketing...

If you think that seniors haven’t embraced texting (a.k.a. SMS messaging) as a way to communicate, you’re in for some surprises! Aaron...

Are you using your senior living CRM only to manage your prospects? If you answer yes, we’re here to tell you that it can do much more,...

Experienced WelcomeHome users know a thing or two about how to take advantage of all the features that our CRM has to offer. We sat down...

We’ve all heard of the mythical “unicorn” prospect: a senior and their loved one(s) who are out for a drive, notice your community for...

The goal of a good CRM is to make a job easier, not harder. In senior living sales, if a CRM promises to help maximize senior living...

As the senior living industry grows, operators continue to face the challenge of attracting the right prospects and retaining residents....

We’ve been working hard to fine-tune our CRM to give our customers the best experience possible when growing their senior living...

The Right CRM Provides Untold Benefits to Operators and Residents The WelcomeHome Customer Relationship Management platform reaches far...